Finally! This unsmoked maroon pipe in later complete packaging came my way through an eBay auction by Tim Fitzmaurice (flashbacksonline). It is the first example of an outer box for this color that I have found! The end flap of the outer box says "Persian Maroon" and the "Story of the pipe" inside is the 1972 edition. This confirms that Persian Maroon was the later name for the maroon color and that my assumption about distinguishing Burgundy Red and Maroon is correct. What a great find!